Last week I went to a Library Journal Lead the Change Workshop. The main speaker was David Vinjamuri, a guy from outside the library world. He’s a marketer who teaches branding at NYU, but started writing about libraries and the book world for Forbes and is now speaking at continuing education workshops for librarians.
The different sessions covered a lot of topics—too many for just one blog post. So I’m going to focus on just the visual merchandizing guidelines, and specifically a couple tips I was able to implement right away.
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